DEED FOR AGENCIES

CLEAN WORK, EVERY TIME.

Client contracts, contractor assignments and clearances all on one record, so the shop and the client both know what they own.

THE SITUATION

An agency is a rights factory. Every project involves a client, a shop, a handful of contractors, licensed assets, and a delivery date. The rights all need to arrive with the deliverables, and usually do not.

When a client comes back years later to ask if they can reuse a campaign, the honest answer depends on paperwork nobody has looked at since the invoice was paid. That answer needs to be one click away.

THE RISKS

WHAT BREAKS.

01
CONTRACTOR GAPS
Freelance work that never got assigned to the shop, and therefore cannot be assigned to the client.
02
STOCK LICENCE MISUSE
Assets licensed for a pitch and used in a final campaign, or vice versa.
03
OPEN ENDED USAGE
Client contracts granting broader use than the underlying assets support.
04
PORTFOLIO CLAWBACK
Client NDAs that make it impossible to show the work you did.
05
SUBCONTRACTED AI
AI produced elements delivered without a record of the tool, the prompt or the licence.
HOW DEED HELPS

FOUR STEPS.

01DROP

Upload the SOW, the contractor list and every licensed asset.

02EXAMINE

Deed checks that every contribution is assigned upstream and that client usage does not exceed what the assets allow.

03EXECUTE

Signed SOWs, contractor assignments and asset licences all linked to the project record.

04DEFEND

One record per project, ready for a client reuse question or a rights audit.

QUESTIONS
+How do we handle contractors on tight timelines?
Deed's contractor template can be signed in minutes and links directly to the project record, so the assignment is done before the file is delivered.
+Can we keep portfolio rights when the client wants secrecy?
Sometimes. Deed helps negotiate a delayed portfolio use or an anonymised case study clause that both sides can sign.
+How do we track AI generated deliverables?
Deed records tool, prompt and licence per asset, so the client and the shop have the same answer if it is asked later.

START A DEED.